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For a number of reasons, driver’s ed classes are no longer the teenage rite of passage they once were. Due to shrinking education budgets, many school districts no longer offer free driver’s ed classes in schools, leaving many low-income students without a way to obtain a license. Luckily (for those that can afford it), a wide range of online driver’s ed courses are available to fill in the void. On top of that, revolutionary new ways to learn how to drive have popped up thanks to the explosion of mobile apps. One of the first state-approved driver’s ed apps, Aceable, has just announced major plans to expand its operations, possibly signalling that driver’s ed apps might become more commonplace.
In a press release issued this week, Aceable annoucned that it has hired four new senior-level executives, marking the beginning of a massive new expansion. Aceable hired a new Chief Revenue Officer, Eric Seifert, VP of marketing Ben Opps, VP of engineering Derrick Mar, and a VP of Content, Emily Lawrence. These are all new positions and show that Aceable is aggressively expanding its personnel in an attempt to bring its driver’s ed app to a wider market.
According to new VP of marketing Ben Opps, says the expansion builds on the growing popularity of the driver’s ed app. “Aceable’s team is passionate about improving the educational experience and that shows through in our raving fan base of customers” said Opps. “I’m delighted to accelerate the company’s growth and help more students get the knowledge they need in an entertaining package.”
Aceable is available in two versions: one for teens and one for adults. The app offers videos with pop-up questions and state-specific study guides to help learning drivers acquire the knowledge they need to pass their state’s driving license exam. Aceable even offers certified state-approved courses and exams in eight different states, allowing users to bypass the DMV altogether.